Summary
This position is assigned to the Fleet and Family Readiness (FFR); Fleet Readiness (N92), Commander, Navy Region Southwest, San Diego, CA. Incumbent serves as the Commercial Sponsorship/Marketing Manager for the Navy Marquee Run-Coronado Bay Bridge Run ("NMR-CBR"). This position is responsible for commercial sponsorship, advertising and marketing for the NMR-CBR, with the intent to expand the event to national notoriety and international participation.
Duties
Duties include but are not limited to:
- Plans, directs, and implements a comprehensive commercial sponsorship and marketing program in support of a variety of NRO events.
- Promotes the highest possible degree of program participation and cooperation through program planning and presentation and through effective public relations methods and techniques.
- Researches, solicits, and executes commercial sponsorship partnerships for all NRO races and events in accordance with applicable higher headquarters and local level policy.
- Originates commercial sponsorship agreements, follow auditing guidelines, and submits for review by Legal Counsel prior to acceptance.
- Ensures special considerations and favored treatment are not provided to sponsors with the exception of the public recognition and advertising entitlements addressed in Commercial Sponsorship agreements.
- Executes daily public relations-related duties, digital and social media platform content management, website management, photography, and videos, in support of the NRO structure.
- Prepares and presents creative concepts and accompanying marketing plans.
- Communicates information using state of the art equipment clearly, concisely, and in order to produce desired effect or outcome.
- Develops, writes, and produces a wide variety of advertising media.
- Monitors the usage of registered trademarks, the Navy name, the Navy logos and the "Navy's Marquee Race" and several other events' trademarks. Ensures reviews of agreements for use plus quality control enforcement of standards for use.
- Plans, organizes, implements, and acts as master of ceremonies for NRO hosted events, such as the Dining In, Expos, Hall of Fame, press conferences, etc.
- Plans and coordinates with appropriate Navy Public Affairs Office POCs media coverage for all races.
- Conducts marketing research including surveys, demographics, needs assessments, focus groups and pricing reviews.
- Develops and manages the Marketing budget for the NRO. Ensures fiscal accountability of all commercial sponsorship and advertising, partnerships, and licensing agreements.
- Presents analyses of factual information used in developing strategies for promoting the NRO events.
Sets up and breaks down events requiring on-site and active engagement.
How You Will Be Evaluated
You will be evaluated for this job based on how well you meet the qualifications above.
All resumes will be reviewed to determine if they meet the hiring eligibility and qualification requirements listed in this announcement, and will be rated based on the information provided in the resume to determine the level of knowledge, skills and abilities (KSAs) related to the job requirements. Using the qualifications of the position, a predetermined rating criterion of KSAs will be used for each resume. Best qualified applicants will be referred to the hiring manager. The selecting official may choose to conduct interviews.
How to Apply
Applications are not accepted in person or via email. Applicants must apply online.
Click the blue APPLY button at the top of this announcement to apply.
Next steps
Using the required qualifications of the position, a standardized rating and ranking criteria of knowledge, skills, and abilities will be used to screen and assess each application.
If you provided an email address, you will receive an email message acknowledging receipt of your application. Times may vary during the hiring process, as your application status updates/changes you will be notified with a notification letter via email.
Please notify us if your contact information changes after the closing date of the announcement. Also, note that if you provide an email address that is inaccurate or if your mailbox is full or blocked (e.g., Spam Blocker, etc.), you may not receive important communication that could affect your consideration for this position.