Marketing Specialist Job

Summary

This job is open to

• The public

  U.S. Citizens, Nationals or those who owe allegiance to the U.S.

Duties

• Serves as a marketing and publicity expert. Provides advice to FFR program and facility managers regarding most efficient and cost-effective marketing and publicity to meet program goals and objectives.
• Communicates regularly with customers and marketing staff to ensure draft work receives approval of the requestor, deadlines are met, and organization goals are accomplished.
• Responsible for the development of marketing plans and production of marketing campaigns to enhance and promote programs from inception to completion. Uses established real-world marketing practices, marketing analysis, data research and tabulation to initiate and complete plans.
• Utilizes and maintains a working knowledge of marketing tools to publicize and encourage patronage/use of programs and facilities through strategic deployment of advertising campaigns that may include, but are not limited to: email, websites, presentations, social media, speeches, publications, official message traffic, banners, printed materials, and other promotional means.
• Coordinates written and verbal communications for a wide variety of media including military newspapers, newsletters, websites, social media platforms and electronic and static marquees.
• Coordinates production of publicity materials and distribution of materials. Ensures all U.S. Navy public affairs policies are strictly followed.
• Prepares graphic requests and reviews submissions from programs for accuracy, viability and pertinence to program objectives. Liaisons with the regional graphics department to ensure work is performed in a timely manner and within budget constraints. Serves as proofreader to ensure quality of product produced for promotion of FFR programs.
• Assists with coordination of special events, to include family fests, holiday programs, athletic events/runs, grand openings, concerts, and other events. Coordinates resources in support of the event including graphics requests, marketing support and giveaways. Interfaces with program managers to create a successful event.
• Ensures photography support for events both on and off station. Develops and revises visual presentations that include photography, scripting and formatting, which are utilized to promote site activities to commands.
• Provides visibility for FFR programs and disseminates information by making presentations to individuals or groups regarding facilities, services, programs and special events.
• Keeps Regional Marketing Director apprised of project status, workload condition and departmental concerns.
• Prepares purchase orders and statements of work in compliance with accounting standards for departmental and event-related purchases.
• Maintains computer files in accordance with department standards for all completed work, including photographs.
• Drives government vehicles to events, facilities and meetings.
• Performs other related duties as assigned.

Requirements

Conditions of Employment

• This position is subject to background check in accordance with federal regulations.
• Current valid driver’s license is required.
• Occasional travel of less than 20% may be required.
• This position generally works during regular working hours, however, may be subject to an irregular schedule, including nights, weekends and/or holidays in support of the activities serviced.

How You Will Be Evaluated

Required Documents

How to Apply

To be considered for this vacancy you must apply and complete the online questionnaire and submit the documentation specified in the Required Documents section above.

The complete application package must be submitted by 11:59 PM (EST) on 07/20/2025 to receive consideration.

To begin, click Apply to access the online application. You will need to be logged into your USAJOBS account to apply. If you do not have a USAJOBS account, you will need to create one before beginning the application.

To preview the Application Questionnaire, please click the following link: https://apply.usastaffing.gov/ViewQuestionnaire/12759411It is your responsibility to ensure your application package (resume, supporting documents, and responses to the questionnaire) is complete, accurate, and submitted by the closing date.

Additional information on how to complete the online application process and submit your online application may be found on the https://help.usastaffing.gov/Apply/index.php?title=ApplicantTo verify or check the status of your application, log into your USAJOBS account. Once logged in, the Welcome screen lists your applications, your application status and the date it was last updated. For information on what each Application Status means, visit: https://www.usajobs.gov/Help/how-to/application/statusDON is an Equal Employment Opportunity Employer. All qualified candidates will receive consideration without regard to race, color, national origin, religion, sex, age, mental or physical disability, genetic information, reprisal, marital status, political affiliation, sexual orientation, or any other non-merit factor. The DON provides reasonable accommodations to applicants with disabilities. Applicants with disabilities who believe they may require reasonable accommodation(s) should email their request to MILL_HQ_NAF_HR.FCT@navy.mil to ensure proper consideration is given.

Next steps

Using the required qualifications of the position, a standardized rating and ranking criteria of knowledge, skills, and abilities will be used to screen and assess each application.If you provided an email address, you will receive an email message acknowledging receipt of your application.

Times may vary during the hiring process, as your application status updates/changes you will be notified with a notification letter via email.

Please notify us if your contact information changes after the closing date of the announcement. Also, note that if you provide an email address that is inaccurate or if your mailbox is full or blocked (e.g., Spam Blocker, etc.), you may not receive important communication that could affect your consideration for this position.