Public Affairs Specialist (Social Media) Job in Sacramento, CA

Vacancy No. CAMP-25-12618882-JB Department Bureau of Land Management
Salary $80,217.00 to $124,988.00 Grade 11 to 12
Perm/Temp Permanent FT/PT Full-time
Open Date 11/21/2024 Close Date 11/29/2024
Job Link Apply Online Who may apply Public
Locations:
Sacramento, CA


Summary

Explore a new career with the BLM - where our people are our most precious resource.


This position is with the Bureau of Land Management, California State Office, in Sacramento, CA. Information about the area can be found at City of Sacramento.

We expect to fill 1 vacancy at this time; however, additional positions may be filled from this announcement if they become available.

This job is open to

Clarification from the agency

All current career/career-conditional or former federal employees with reinstatement eligibility; Veterans' Employment Opportunity Act (VEOA); Land Management Workforce Flexibility Act (LMWFA) and former Public Land Corps (PLC) eligibles; Persons eligible under other Special Hiring Authorities. CTAP and ICTAP eligibles within the local commuting area.

Duties

  • Manage and maintain web-based solutions and new media tools that are used to advance public understanding and engagement in important public policy initiatives.
  • Serves as a lead for public outreach to enhance public knowledge of the Bureau, the public lands, and their various resources, particularly with the new media.
  • Provide consistent, coordinated, timely and accurate information shared across social media platforms.
  • Develop new media strategies to inform and educate the public, interest groups, and public land users.
  • Serve as the writer and editor for a weekly electronic newsletter, Newsbytes.
  • Create successful campaigns using Facebook, Twitter/X, Flickr, YouTube and other social media tools, and executes outreach campaigns accurately and efficiently.
  • Work with outside agencies and organizations to promote understanding, support, and cooperation regarding the BLM's multiple-use mission through the use of new media.
  • Coordinate media coverage of BLM issues, programs, and activities and arranges interviews with managers and subject matter experts.

Requirements

Conditions of Employment

  • U.S. Citizenship is required.
  • Be sure to read the 'How to Apply' and 'Required Documents' Sections.
  • You cannot hold an active real estate license: nor can you have an interest or hold stocks in firms with interest in Federal Lands.
  • Direct Deposit Required.
  • Appointment will be subject to a favorably adjudicated background/suitability investigation/determination.
  • Your resume must contain enough information to show that you meet the qualification requirements as defined in the announcement. In addition, your responses to the questions must adequately reflect in your resume.
  • May require a one year probationary period or two year trial period depending on appointment type.

Qualifications

In order to be rated as qualified for this position, we must be able to determine that you meet the qualification requirements - please be sure to include this information in your resume. No assumptions will be made about your experience.

You must possess one (1) full year of specialized experience at or equivalent to the next lower grade level that is equivalent in difficulty and complexity as indicated by the following examples:

To qualify for the GS-11 you must have at least one year of specialized experience equivalent to the GS-09. Examples of specialized experience may include: Communicating on behalf of an organization using a variety of multimedia products such as social media, electronic newsletter, news releases, feature stories, briefing papers, correspondence, brochures and other communication products. Applying writing and editing skills to develop a broad array of communication strategies and written material to facilitate public awareness and understanding. Establishing and maintaining effective relationships with internal and external groups including the public. Conducting oral presentations to various internal and external groups to inform them of programs, objectives, and activities. OR a Ph. D. or equivalent doctoral degree, or successful completion of 3 full years of progressively higher level graduate education leading to such a degree in communications, media, marketing, journalism, business administration, public administration, or related field. OR A combination of specialized experience and education.

To qualify for the GS-12 you must have at least one year of specialized experience equivalent to the GS-11. Examples of specialized experience may include: Communicating on behalf of an organization using a variety of multimedia products such as social media, electronic newsletter, news releases, feature stories, briefing papers, correspondence, brochures, and other communication products. Implement short and long-term strategic planning in setting overall strategy of the new media presence. Establishing methods of obtaining feedback on effectiveness of program efforts. Developing recommendations for improvement based on analysis of feedback from affected audiences. Determining which methods or techniques are most effective with a given audience on a particular issue. Work with media representatives to promote timely, accurate, and positive news coverage. Establishing and maintaining effective relationships with external and internal groups including top organization officials national, state, and local political representatives, representatives of the news media from both the local and national levels, advisory boards and councils, community and interest group representatives, the academic community, and members of the public. Education may not be used as a substitute for specialized experience.

Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community, student, social). Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment. You will receive credit for all qualifying experience, including volunteer experience.

You must meet all qualification requirements by the closing date of the announcement.

Federal employees in the competitive service are also subject to the Time-In-Grade requirement in accordance with 5 CFR 300.604. If you are a current Federal employee in the General Schedule (GS) pay plan and applying for a promotion opportunity, you must have completed a minimum of 52 weeks at the next lower grade level.

Physical Demands: Work is primarily sedentary, mostly performed in an office setting. Some duties may require being outdoors, commercial travel, or driving. Long work days may be occasionally required.

Work Environment: Most work is performed in an office setting. Travel to field sites or other offices may be required. Overnight travel may be required and extend over weekends.

Education

If using education to qualify, you must submit copies of all transcripts that include hours and grades from an accredited U.S. college/university. See Required Documents section for more information.

Additional information

DOI uses E-Verify to confirm employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit E-Verify.

Career Transition Assistance Plan (CTAP)/lnteragency Career Transition Assistance Program (ICTAP): These programs apply to employees who have been involuntarily separated from a Federal service position within the competitive service or Federal service employees whose positions have been deemed surplus or no longer needed. To receive selection priority, you must: 1) meet CTAP or ICTAP eligibility criteria; 2) be rated well qualified for the position with a score of 90 or above; and 3) submit the appropriate documentation to support your CTAP or ICTAP eligibility. For more information: CTAP or ICTAP

Males born after 12/31/59 must be registered for Selective Service

Tax Law Impact for PCS: Moving expenses reimbursement is a taxable benefit. However, the Federal Travel Regulation 18-05 issued by General Services Administration has authorized agencies to use the Withholding Tax Allowance and Relocation Income Tax Allowance to pay for "substantially all" of the increased tax liability resulting from the "2018 Tax Cuts and Jobs Act" for certain eligible individuals.

The official worksite for the selectee is the duty station identified in this vacancy announcement. The selectee will typically report to this duty location on a regular and recurring weekly basis. The selectee may be allowed to telework with supervisor approval.

This announcement is being advertised concurrently under number CADE-25-12618881-JB, which is open to all qualified persons. You must apply to each announcement separately if you wish to be considered under both recruitment methods.

Certain incentives (such as Recruitment, Relocation or Student Loan Repayment) may be authorized to eligible selectees. If eligible and qualified, you may be offered a recruitment or relocation incentive. The decision to offer an incentive will be made on a case-by-case basis and is neither promised nor guaranteed. For information visit: Recruitment Incentive or Relocation Incentive or Student Loan Repayment.

Reasonable Accommodation (RA) Requests: If you believe you have a disability (i.e., physical or mental), covered by the Rehabilitation Act of 1973 as amended and Americans with Disabilities Act 1990 as amended, that would interfere with completing the USA Hire Competency Based Assessments, you will be granted the opportunity to request a reasonable accommodation in your online application. Requests for RA for the USA Hire Competency Based Assessments and appropriate supporting documentation for RA must be received prior to starting the USA Hire Competency Based Assessments. Decisions on requests for RA are made on a case-by-case basis. If you meet the minimum qualifications of the position, after notification of the adjudication of your request, you will receive an email invitation to complete the USA Hire Competency Based Assessments. You must complete all assessments within 48 hours of receiving the URL to access the USA Hire Competency Based Assessments, if you received the link after the close of the announcement. To determine if you need a RA, please review the Procedures for Requesting a Reasonable Accommodation for Online Assessments here: Reasonable Accommodation

Benefits

A career with the U.S. government provides employees with a comprehensive benefits package. As a federal employee, you and your family will have access to a range of benefits that are designed to make your federal career very rewarding. Opens in a new windowLearn more about federal benefits.

Review our benefits

Eligibility for benefits depends on the type of position you hold and whether your position is full-time, part-time or intermittent. Contact the hiring agency for more information on the specific benefits offered.

How You Will Be Evaluated

You will be evaluated for this job based on how well you meet the qualifications above.

In order to be considered for this position, you must complete all required steps in the process. In addition to the application and application questionnaire, this position requires an online assessment. The online assessment measures critical general competencies required to perform the job

Once the application process is complete, we will review your application to ensure you meet the job requirements. To determine if you are qualified for this job, a review of your resume, supporting documentation and responses to the online questionnaire will be made. Your responses to the online questionnaire will be used to measure the degree to which your background matches the requirements for this position. However, your resume must support your responses to the scored occupational questionnaire, or your score may be lowered. The best qualified candidates will be identified for referral to the hiring manager and may be contacted for an interview.

Your answers to the online questionnaire will be used to evaluate your competencies in the following areas: Attention to Detail, Communications and Media, Creative Thinking, Customer Service, Flexibility, Influencing/Negotiating, Integrity/Honesty, Interpersonal Skills, Learning, Partnering, Reading Comprehension, Reasoning, Self-Management, Stress Tolerance, and Teamwork
In the evaluation process, due weight will be given to job related experience, education, training, incentive awards and performance appraisals. Applicants must have a performance rating of at least the equivalent of fully successful to be eligible for promotion or placement. Applicants may provide a copy of a performance appraisal of record dated within the last 18 months. If the applicant is unable to provide a performance appraisal of record dated within the last 18 months, the applicant may provide a written explanation as to why.

Required Documents

To apply for this position, you must submit a complete Application Package which includes:

Resume and Application: At a minimum, your resume MUST contain job title (include job series and grade, if federal), duties, starting and ending dates (month and year), hours worked per week, and salary. USAJOBS has a template to ensure a complete resume.

Your resume will be used to validate your responses to the assessment tool(s). Failure to provide required information will result in loss of eligibility. You are welcome to submit an optional cover letter.

Transcripts: If using education to qualify, submit a copy of ALL your college transcripts or a list of ALL college courses that include hours and grades from an accredited U.S. college/university. Upon selection, official transcripts must be received prior to appointment. If you are using education completed in foreign colleges or universities to meet qualification requirements, you must show that your education credentials have been evaluated by a private organization that specializes in interpretation of foreign education programs and such education has been deemed equivalent to that gained in an accredited U.S. education program; or full credit has been given for the courses at a U.S. accredited college or university.

Current and former federal career and career-conditional employees: Submit a copy of your most recent (non award) SF-50, Notification of Personnel Action, or equivalent document that verifies tenure (block 24, code 1 or 2) and Competitive Status (block 34, code 1).

Former Public Lands Corps (PLC) Member: Submit a copy of your "Certificate of Eligibility for Noncompetitive Hiring" along with a copy of your "PLC Participant Verification Work Hours Sheet."

Applicants eligible under PL-114-47, Land Management Workforce Flexibility Act as a current or former employee of a land management agency, who is serving or previously served on a temporary or term appointments, you must submit the following documentation to receive consideration:

  • SF-50(s), Notification of Personnel Action, that documents your service under competitive examining procedures in time limited appointments that totals 24 months at land management agencies without a break in service of two or more years (initial, extension, and termination of all appointments); and
  • Documentation of satisfactory performance, if available, such as performance evaluations, references by supervisors, or other documents, e.g., memorandums of record, whereas the supervisor documented an acceptable performance level.
Applicants eligible under a Special Hiring Authority for Veterans, you must submit proof that supports your claim. This may include:
  • A legible copy of your DD-214, Certificate of Release or Discharge from Active Duty, member 4 copy or any official documentation or statement from the Armed Forces that confirms your dates of service and that your separation, discharge, or release from active duty was under honorable conditions.
  • If you are currently on active military duty, you must provide documentation (e.g., campaign document, award citation, etc.), that verifies entitlement to veterans' preference or that shows length of service, AND that your character of military service is honorable.
  • If you have a service-connected disability, a copy of your Veterans Affairs (VA) letter indicating the combined percentage rating of your disability.
  • Required Documents as indicated on page 2 of the SF-15 to support your claim. NOTE: The SF-15 alone cannot be used to verify eligibility.
Special Hiring Authorities: If you are applying for this position based on eligibility under other noncompetitive special appointing authorities, you MUST submit proof of this eligibility.

Career Transition Assistance Program (CTAP) or lnteragency Career Transition Assistance Program (ICTAP) eligibles: Submit documentation verifying your CTAP/ICTAP eligibility - this includes a copy of the agency notice and your most recent SF-50 noting current position, grade level and duty location.

If you are requesting a reasonable accommodation to the USA Hire Competency Based Assessments, submit documentation to support your request, including the Reasonable Accommodation Request Form found here.

Please note that documents selected for transfer from your USAJOBS profile are NOT automatically added to your application. You need to transfer your document(s) in the "Documents" step during the application process.

Required documentation must be submitted by 11:59 p.m. Eastern Time, on the closing date of this announcement.

If you are relying on your education to meet qualification requirements:

Education must be accredited by an accrediting institution recognized by the U.S. Department of Education in order for it to be credited towards qualifications. Therefore, provide only the attendance and/or degrees from schools accredited by accrediting institutions recognized by the U.S. Department of Education.

Failure to provide all of the required information as stated in this vacancy announcement may result in an ineligible rating or may affect the overall rating.

How to Apply

THIS IS AN ONLINE APPLICATION PROCESS THROUGH USAJOBS. Your application package must be submitted by 11:59 PM Eastern Time by 11/29/2024. If you need assistance in applying on-line, please contact Jessica Baker, jbaker@blm.gov.
PLEASE NOTE: If you have access to a public library, State Job Service Office, etc., you should use these resources to apply online. You must follow the steps described below to complete the application process:

YOU MUST HAVE OR CREATE A PROFILE IN USAJOBS. Your profile must contain a current resume for submission. See Required Documents section for what to include in your resume. INSUFFICIENT INFORMATION COULD RESULT IN AN INELIGIBLE RATING.

The USAJOBS Resume Builder was designed to ensure that your resume includes the standard information needed. The Resume Builder is an available tool when you login to your USAJOBS account.

  1. Review the Appointment Eligibility Criteria: The eligibility section of the application process is designed to allow you to choose how you wish to be considered for this vacancy announcement. You will ONLY be considered for the appointment eligibilities that you selected. You must provide proof of your eligibility to be considered.
  2. You must submit a resume and also complete the online application and assessment questionnaire and submit the documentation specified in the Required Documents section.
  • To begin, click Apply to access the online application. You will need to be logged into your USAJOBS account to apply. If you do not have a USAJOBS account, you will need to create one before beginning the application.
  • Follow the prompts to select your resume and/or other supporting documents to be included with your application package. You will have the opportunity to upload additional documents to include in your application before it is submitted. Your uploaded documents may take several hours to clear the virus scan process.
  • After acknowledging you have reviewed your application package, complete the Include Personal Information section as you deem appropriate and click to continue with the application process.
  • You will be taken to the online application which you must complete in order to apply for the position. Complete the online application, verify the required documentation is included with your application package, and submit the application.
  • The eligibility portion of the application process is designed to allow you to choose how you wish to be considered for this announcement. You may choose more than one eligibility. You must provide proof of your eligibility and will only be considered for the questions that you answer "yes".
  • Please note, your eligibility will be based solely on the selections you have indicated in this section. You must provide the supporting documentation to support your claim to be considered. You may choose more than one eligibility in this section.
  • To view the assessment questionnaire, click here: https://apply.usastaffing.gov/ViewQuestionnaire/12618882 Note: If invited to take additional competency assessment(s), you will be able to preview a sample exercise at the time of the assessment.
If you are asked to take the USA Hire Competency Based Assessments, you will be presented with a unique URL to access the USA Hire system. Access to USA Hire is granted through your USAJOBS login credentials. Be sure to review all instructions prior to beginning your USA Hire Assessments. Click here for Computer System Requirements Note: set aside at least 3 hours to take these assessments; however, most applicants complete the assessments in less time. If you need to stop the assessments and continue at a later time, you can re-use the URL sent to you via email and also found on the Additional Application Information page that can be located in the application record in your USAJOBS account.

To verify the status of your application, log into your USAJOBS account (Welcome | Login.gov), all of your applications will appear on the Welcome screen. The Application Status will appear along with the date your application was last updated. For information on what each Application Status means, visit: https://help.usajobs.gov/how-to.

FOLLOW UP. Check your application status before the announcement closes. It is your responsibility to ensure that a complete application (including a resume, on-line questionnaire, and applicable supplemental documentation) is received by 11:59 PM Eastern Time on 11/29/2024. NOTE: Technical problems may take at least 1 business day to resolve; therefore, you are highly encouraged to complete the application process prior to the closing date.

Agency contact information

Jessica Baker
Address
BLM California State Office
BLM California State Office, CA-945
2800 Cottage Way
Suite W-1623
Sacramento, CA 95825
US
Learn more about this agency

Next steps

Based on your application and your responses to the application questionnaire, you may be presented with instructions on how to access the USA Hire system to complete the online assessments. The online assessments must be completed within 48 hours following the close of this announcement. You will have the opportunity to request a testing accommodation for the assessment should you have a disability covered under the Americans with Disabilities Act (ADA).Your assessment results will be kept on record for one year and used toward future positions for which you might apply that require the same assessments. To be considered for the position, you must meet all qualifications, including meeting or exceeding the cut score on the required assessments.

You can track the progress of your application package via your USAJobs account. You will receive an acknowledgement email from USAJobs that your submission was successful once we have received your online questionnaire, resume, and any supporting documentation. You will be notified of the status of your application and/or referral to the hiring official via your USAJobs account after the evaluation process is complete. You will be contacted if further evaluation or interviews are required.

Applicants who apply under this job opportunity announcement agree to have their application, associated documents and applicable personal information shared with other Bureaus/Offices within the Department of the Interior (DOI) who have vacancies within the same occupational series, grade, full performance level and in the same geographic location(s), including within the same metro/commuting area. Applying to this announcement does not replace the need to apply to other job opportunity announcements for which you wish to receive consideration.


Note: We cannot accept applications on behalf of Federal Agencies. Application instructions are listed within the Job Description.


© 2006-2024, exclusive of U. S. government job opportunity announcements